Greg helps franchisees and sales teams turn more leads and quotes into sales through practical, hands-on sales and marketing training.
His point of difference is bridging the gap between generating opportunities and converting them into customers. He helps franchisees improve follow-up, strengthen sales processes and build lasting customer relationships rather than relying on one-off transactions.
With decades of experience in sales, marketing, franchising and business development, Greg works alongside business owners and their teams to identify missed opportunities, improve conversion rates and drive consistent growth.
Ready to turn more opportunities into sales? Contact Greg today to discuss your business challenges and discover how practical, ongoing support can help you win more customers and grow your business.
Practical sales training and mentoring for franchise operators, SME owners and sales managers who want their teams to convert more leads, win more business and deliver consistent results.
Since 1997, Greg Longstaff has helped businesses and franchise systems across New Zealand and Australia improve sales performance through hands-on training, mentoring and accountability.
Greg works best with:
Franchisees and franchisors who need to improve sales performance across their business or franchise locations.
Owners with established sales teams who want better results from their existing staff without hiring a full-time sales trainer.
Sales managers who need support coaching their teams, monitoring performance and improving sales accountability.
Businesses with untapped sales opportunities where leads, enquiries and quotes are not consistently converted into customers.
The sales training programme is particularly valuable for businesses that already generate sales opportunities but need a more structured approach to converting them into revenue.
Sales mentoring: Develop individual sales skills, confidence and accountability.
Practical sales training: Improve prospecting, follow-up, presentations, objection handling and closing techniques.
Sales performance reviews: Analyse activity, conversion rates and results to identify performance gaps and growth opportunities.
The sales training programme aims to help your business achieve:
Higher lead and quote conversion rates.
Increased revenue from existing sales opportunities.
More consistent sales processes and follow-up.
Improved salesperson productivity and accountability.
Better visibility of sales performance and areas for improvement.
Progress is measured against agreed business metrics, including conversion rates, sales activity and revenue.
Greg works directly with business owners, managers and sales teams, tailoring the programme to their needs.
Start with one month and extend to three or six months, with no long-term contract.
Most popular programme: Two mornings per week, from 9.30 am to 12.30 pm, at $720 + GST per week.
Book an initial discussion with Greg to identify your team’s biggest sales challenges and explore practical ways to convert more opportunities into revenue.
Help identify how to convert more sales, cross-sell and upsell.
Improve your sales team skills at every stage of the sales funnel including: potential customer prospecting, enquiry qualifying, quoting, sales meetings, negotiating and closing techniques.
Build a S.M.A.R.T marketing strategy (Specific, Measurable, Attainable, Realistic, and Timely).
How often did you feel you rarely had adequate training with many of the job roles you had when you were in the beginning years of your professional career? If only you had an experienced co-worker of business coach to help you learn faster… You would have saved many months on a steep learning curve and also delivered faster results. Greg is an experienced business sales professional, sales coach and mentor.
More often than none, certain industries do not provide enough management training for managers nor do they address concerns expressed by customers. Generally a lot of the business focus is solely on outdated operational procedures and guidelines. Greg can help both management and staff work better and smarter together.
A sales performance review program can be implemented by Greg (in an impartial manner). And in conjunction with the sales manager or franchise unit owner. With the aim to ensure the sales staff feel supported and not criticized negatively. This program will help measure sales productivity, goals, performance, and professional development opportunities of each sales person.
Proven Business Success
“Greg is totally dedicated to helping us to grow our business and increase our customer base. His enthusiasm for sales and marketing initiatives contributed to the fast increase in sales and to the success of Speedy Signs East Tamaki.”
(Former Owner of Speedy Signs East Tamaki)
“Greg Longstaff is what Gladwell, author of Tipping Point, would call a Maven. “A trusted expert in his particular field, who seeks to pass knowledge on to others.” I have know Greg for many years and he is always happy to share his sales knowledge.”
(Formerly Franchise Association NZ)
“Greg was an amazing sales mentor who gave us good ideas and effective sales training to help grow our business. He was a fantastic support for our franchise business and became a very good friend. Highly recommended.”
(Former Owner of Swimart Greenlane)